Choosing a senior community requires trust. This trust comes from positive feedback. In the past, friends and acquaintances were the primary means for gaining a referral for a senior community....
Senior Living Marketing Trends Executives Should Tap Into
Change has been sweeping across the nation in many ways. The senior living industry has been no exception. It may seem hard to keep up. However, here are a few senior living marketing and sales...
Why Inbound Marketing For Senior Living Facilities Works
With so much growth in the industry senior living facilities are going to need to get creative in order to compete with the bigger players. The days of sending out mailers and cold calling are coming...
Marketing to Seniors: How to Reach Seniors Online
There is a huge group of people with plenty of disposable income that marketers have been quietly ignoring online. That population is seniors. Marketers work diligently every day to reach their...
5 Reasons NextWave May NOT Be A Good Fit For Your Community
The beauty of working with an agency like NextWave is that our business only works if our clients get results. We want (and need) our clients to succeed in order for our business to succeed. This...
Content Marketing For Assisted Living: Optimize Your Blog Posts
If you're already blogging for your senior care facility, chances are you've heard of Search Engine Optimization or SEO. You've probably heard that using SEO in your blog posts is an excellent way to...
5 Assisted Living Marketing Ideas for More Website Traffic
The way that people market assisted living services is changing. A recent care.com study found that 73% of the time it's actually the children of the seniors who are conducting research on which...
You're an expert at what you do. You know the ins and outs of assisted living and know how to care for your clients. However, when it comes to inbound marketing, you may not have the expertise on...
While most senior these days make the ultimate decision on where they will go for senior living, the adult children of these seniors are doing the majority of the research. In 2012 Alfa.org stated...
With the population getting older the market for both independent living and assisted living communities is getting larger and larger. As the population gets older an increasing amount of demand will...