An often overlooked but critical component of inbound marketing is a compelling call to action or "CTA" for capturing qualified leads. Inbound leads provide a pipeline for your sales force and can...
3 Tips for Using CTA's For Assisted Living Lead Generation
Your senior living community's website is the best marketing tool that you have. It is the public face of your company, and even with the rise of social media, it is still the best way to generate...
3 Tips For Converting More Phone Leads into On-Site Tours
In today's competitive world of assisted living potential residents have more and more options. Those doing the research (especially on the internet), are usually aware of multiple local communities...
Top 5 Benefits of Conversational Marketing
The way people communicate today has changed immensely following the flow of technology. With the emergence of messaging, conversation between people happens fast and more spontaneous. Even when...
Benefits of Using a CRM for Senior Living Lead Generation
Are you still using a basic Excel spreadsheet to manage your CRM (Customer Relationship Management)? It's time to graduate to a CRM that's developed solely to help businesses manage their customers...