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About a year ago, we ran a large-scale secret shop across 150 senior living communities in 20 different states. Our goal was simple:To understand how well senior living communities actually respond...
When it comes to filling communities or booking home care assessments, not every lead is created equal. Some families are ready to take a tour tomorrow, while others may just be browsing options for...
The evolution of technology has not only represented a great advance in the services a senior living community can provide to their residents but also how fast and effective communication can be...
With each generation comes new SEO keywords and search terms. It's no different for the aging generations. Between the millennials and the baby boomers, new trends and catchphrases searched on...
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A senior living contact center is a group of senior living professionals tasked with following up on inbound leads via the web and phone. In other industries, this division of labor in sales and...
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Senior living sales leadership has noticed a problem lately. Their sales teams are having a tough time working 100% of their leads or only attempting to make contact with those leads once or twice....
Net operating income is one of the most important metrics for a real estate-driven business. And senior housing is no different. Whether you're the operator or in the investment group you're going to...
Whether you like them or not A Place for Mom and other senior living referral partners are an excellent source of leads for your senior living community. The problem comes when that same lead gets...
