An often overlooked but critical component of inbound marketing is a compelling call to action or "CTA" for capturing qualified leads. Inbound leads provide a pipeline for your sales force and can...
Your senior living community's website is the best marketing tool that you have. It is the public face of your company, and even with the rise of social media, it is still the best way to generate...
One of the best ways to keep a healthy occupancy in your senior living community is to always make sure there are new prospects coming in to tour and see what a day in the life of a resident might be...
With the growing market for senior living housing comes a growing amount of available information that senior living companies can use to keep an eye on the current tendencies and have a better...
A prospect has submitted a form on your website and is interested in booking a tour of your community. Great! The hardest part of the selling process is over, the prospect has reached out in hopes of...
The way people are buying things is changing. Shoppers today want to do things on their terms and in their timeline. This holds true in senior living as well. While the senior living sales process...
When creating a lead response program it’s important to be tracking metrics. You need to know where you’re starting from and what you’re shooting for. If you don’t track metrics there’s no way to...
Why Senior Living Needs Inbound SDRs
An Inbound Sales Development Representative (SDR) or Senior Living SDR is responsible for contacting and qualifying inbound leads. These trained professionals...
How to Qualify Senior Living Leads
After countless marketing agencies and various PPC campaigns, you're FINALLY starting to get some traction from digital sources. Congratulations. Generating "more...
