With the growing market for senior living housing comes a growing amount of available information that senior living companies can use to keep an eye on the current tendencies and have a better...
A prospect has submitted a form on your website and is interested in booking a tour of your community. Great! The hardest part of the selling process is over, the prospect has reached out in hopes of...
The way people are buying things is changing. Shoppers today want to do things on their terms and in their timeline. This holds true in senior living as well. While the senior living sales process...
When creating a lead response program it’s important to be tracking metrics. You need to know where you’re starting from and what you’re shooting for. If you don’t track metrics there’s no way to...
Why Senior Living Needs Inbound SDRs
An Inbound Sales Development Representative (SDR) or Senior Living SDR is responsible for contacting and qualifying inbound leads. These trained professionals...
How to Qualify Senior Living Leads
After countless marketing agencies and various PPC campaigns, you're FINALLY starting to get some traction from digital sources. Congratulations. Generating "more...
With each generation comes new SEO keywords and search terms. It's no different for the aging generations. Between the millennials and the baby boomers, new trends and catchphrases searched on...
As baby boomers age, more and more families are searching for independent living options for their seniors. And, with the Covid-19 pandemic causing the world to rely on the internet more than ever,...
In today's competitive world of assisted living potential residents have more and more options. Those doing the research (especially on the internet), are usually aware of multiple local communities...
Community sales directors probably notice the difference in the sales cycle between an assisted living resident and an independent living resident. The former is shorter compared to the latter – 70...
