There are many things that you can do to help and business, including home care for seniors, get found online. If your business operates in a specific geographic area it’s even more important to...
With the senior living marketing growing so fast it is essential that your facility finds ways to keep up with the larger national brands if you want to compete. In order to differentiate...
Sales enablement is the process of providing the sales organization with the information, content, and tools that help sales people sell more effectively. The foundation of sales enablement is to...
3 Types of Inbound Sales Content For Senior Living
As you all know the sales cycle in senior living can be much longer than your usual product or service. This makes sense - it's a fairly big purchase decision for any potential resident or adult...
Marketing automation and sales automation seem to be popular industry buzzwords these days; and rightfully so. The technology that's available these days can use automation techniques to make your...
Benefits of Hubspot for Marketing Senior Living Communities
Despite the fact that an estimated 10,000 Baby Boomers retire every day in our country, assisted living communities often have had a tough time maintaining good occupancy rates. Your primary...
Senior Living Sales: 5 Elements of a Good Follow-up Email
Following up with a prospect via email is very different than email marketing or cold email blast to prospects. This is an email to a person you've already spoken with or met and the...
When you're making sales calls for your senior living community, you want to make sure that you're approaching potential residents the correct way. By paying careful attention to how you...
Having a website that's fast and easy to navigate is an essential component of any inbound marketing strategy, but it's only the beginning. To bring in more website visits and leads, it's time to...