When creating a lead response program it’s important to be tracking metrics. You need to know where you’re starting from and what you’re shooting for. If you don’t track metrics there’s no way to...
Why Senior Living Needs Inbound SDRs
An Inbound Sales Development Representative (SDR) or Senior Living SDR is responsible for contacting and qualifying inbound leads. These trained professionals...
How to Qualify Senior Living Leads
After countless marketing agencies and various PPC campaigns, you're FINALLY starting to get some traction from digital sources. Congratulations. Generating "more...
As baby boomers age, more and more families are searching for independent living options for their seniors. And, with the Covid-19 pandemic causing the world to rely on the internet more than ever,...
In today's competitive world of assisted living potential residents have more and more options. Those doing the research (especially on the internet), are usually aware of multiple local communities...
Community sales directors probably notice the difference in the sales cycle between an assisted living resident and an independent living resident. The former is shorter compared to the latter – 70...
What are the factors that affect seniors and drive senior living sales trends? The Consumer Preferences in Post-Acute and Senior Care report gives us some insight into the important factors that...
In traditional selling, the goal is to convince customers that they need your product and that it would be good for them to have the product. But when it comes to senior living sales, the goal is not...
Are you looking for ways to reduce dependency on paid referral sites – or at least reduce the fees paid to them? One way to reduce the cost is to collect the lead on your website FIRST. A prospect...
Have you ever tried searching on Google for information about senior living or local senior living communities? What results did you get? Chances are that if you clicked on one of the top paid or...
