Whether you like them or not A Place for Mom and other senior living referral partners are an excellent source of leads for your senior living community. The problem comes when that same lead gets...
One of the best ways to keep a healthy occupancy in your senior living community is to always make sure there are new prospects coming in to tour and see what a day in the life of a resident might be...
A prospect has submitted a form on your website and is interested in booking a tour of your community. Great! The hardest part of the selling process is over, the prospect has reached out in hopes of...
The way people are buying things is changing. Shoppers today want to do things on their terms and in their timeline. This holds true in senior living as well. While the senior living sales process...
Why Senior Living Needs Inbound SDRs
An Inbound Sales Development Representative (SDR) or Senior Living SDR is responsible for contacting and qualifying inbound leads. These trained professionals...
Community sales directors probably notice the difference in the sales cycle between an assisted living resident and an independent living resident. The former is shorter compared to the latter – 70...
What are the factors that affect seniors and drive senior living sales trends? The Consumer Preferences in Post-Acute and Senior Care report gives us some insight into the important factors that...
In traditional selling, the goal is to convince customers that they need your product and that it would be good for them to have the product. But when it comes to senior living sales, the goal is not...
If there’s one step in the senior living sales process that's critical to acquiring new residents it's the community tour. Each member of the marketing team should understand how important it is to...
In the process of converting leads to buyers (OR residents in senior living communities), an efficient system for collection, storage and retrieval of accurate prospect data is critical. Using paper...
